NetEase Lifease Global Ambassador Ziyu — Launch report is here! 🔥

· 24-hour omnichannel sales: 33.1M+ RMB
· Main product: sold out within 3 seconds on Douyin
· Douyin Pet Life category: TOP 1 & TOP 2
· Douyin Home & Daily Essentials: TOP 1
· Douyin Personal Care / Home Fragrance: TOP 1

Ambassador power — record-breaking buzz across the web:
⭐ Star Product Influence: TOP 1 — trending score hit 168M within 1 hour 20 min of announcement
📺 Over 900+ OOH placements — including shopping mall screens, subway displays, elevator ads, and wrapped buses
🌐 Total exposure: 1B+ impressions
@我是梓渝_ #梓渝##‍极速小鱼##栩你渝生[超话]# http://t.cn/AXMyZPBg