【Moncler携手Cher、JENNIE与Grace Jones演绎全新Re/Icons系列】

10月15日，Moncler正式发布全新Re/Icons系列广告大片，邀请三位跨越不同世代的文化先锋——Cher、JENNIE与Grace Jones共同出镜，重新诠释先锋精神与自我表达。

系列从Moncler品牌档案中汲取灵感，将经典羽绒服与标志性设计重新演绎，以当代视角连接品牌的登山传统与流行文化。

✨ Cher 演绎白色Himalaya夹克与黑色Verone夹克，以鲜明的黄色围巾呼应其经典舞台造型。

🖤 JENNIE 身着黑色Karakorum夹克与焦糖色Tibb羽绒马甲，在人群之中展现独立鲜明的个人风格。

💜 Grace Jones 身着深紫色Karakorum夹克，以极具辨识度的造型致敬其先锋艺术形象。

大片由摄影师兼导演Gabriel Moses掌镜，灵感源自登山先驱Lionel Terray的历史影像。三位传奇人物以各自独特的创造力，诠释不追随既定道路、勇于开辟全新可能的先锋精神。

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Moncler unveils its Re/Icons campaign, starring three cultural pioneers: Cher, JENNIE and Grace Jones.

Photographed and directed by Gabriel Moses, the campaign reimagines iconic Moncler outerwear through bold, cinematic portraits inspired by archival imagery of alpine pioneer Lionel Terray.

✨ Cher wears the white Himalaya jacket and black Verone jacket, accented by a striking yellow scarf.

🖤 JENNIE appears in the black Karakorum jacket and caramel Tibb gilet, embodying a new generation of global creativity.

💜 Grace Jones wears the deep-purple Karakorum jacket, celebrating her unmistakable artistic identity.

Across generations, music and fashion, the campaign celebrates individuality, reinvention and the courage to forge one's own path.

The Moncler Re/Icons Collection is now available at selected Moncler stores and online.